Jayne Carmichael Norrie - Conversion Rate Optimisation Engineer.
Problem solver - I turn tech hurdles into clear actions.
Adaptive, I love fast-paced environments,
and value continuous learning.

PRINCIPLES
Agility & Testing
World-beating conversions
Data to back our decisions
Testing every aspect
Trackability & traceability
Impact that rivals those with a far larger budget.
OUTCOMES
Consistent Results
stop putting the brakes on your growth.
I offer more conversions, with less cost.
Transform your website;
From an afterthought - to an asset.
Brands I have helped





Jayne was the first person to get 55% conversion rate on cold leads! Her immense curiosity in learning, applying it to her businesses, her generosity in giving back and teaching others.
Jayne is a rare gem in the growth marketing space.

Jessica Jobes
Founder, Vital Velociti
Systems
Automations
Audience research
Innovation
A/B Testing
Social Media Ad Testing
Nurture
Testimonials & case studies
CRM Optimisation
Growth
Scaling the business
Founder not in day-to-day

Stephen Rohrback
Head of Fulfillment - Mint CRO
Jayne had an infectious attitude & always brought positivity and light to each call.Responsible for guiding clients through a curriculum that can be frustrating for those not familiar with the methodology or need an extra push to breakthrough to new ideas.
Jayne thinks on the cutting edge of strategy, conversion rate optimisation, growth hacking and content creation.One of the best technologists I’ve worked with - ever.

Liana Fricker
Founder & CEO - Inspiration Space
leading with precision, not volume
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© Jayne Carmichael Norrie. All rights reserved.